We celebrate birthdays, but we also realize that we were made before we were born. Similarly, our projects start prior to the kickoff. Often, we don’t know precisely when the idea was conceived, but we know it was curated over time.

Just like a child, your project needs to be nurtured throughout its lifecycle. And once we have done our work and released it to the user or the world, it might, again, take on a life of its own, just like a child.

If we did a good job, we may be pleasantly surprised by the impact it creates, beyond the original goals we set for the project.